Websites that are not well designed give poor performance and correct Google analytics metrics. Web design can be difficult, because it desires a design that is usable, delivers information and builds brand and is visually pleasing and coherent.
Look at some of the principles of effective web design:
Obvious and Self- explanatory: The web-page should be obvious and self-explanatory. While you are creating a web site, take care of the question marks. Your site should be rid of question marks. The decisions should be made consciously, considering pros, cons and alternatives.
Accessibility: Make sure your text is readable. Within your site, check for color, size and font of all texts to confirm it can be easily readable. Avoid dark or fancy backgrounds that make it difficult to read. Make sure your site is platform independent. You can also consider the reviews of the users.
Usability: Web design is not just about beautiful pictures. The designer should provide so much interaction and information on the web site that your website is considered functional.
Focus user’s attention: Web-sites provide both static and dynamic content, some aspects of the user interface are more interactive. Focusing users’ attention with a moderate use of visual elements that can help visitors to get from one point to other.
Struggle for simplicity: Keep it simple- should be the primary goal of a website design. Users are merely looking in most cases for the information despite the design. Struggle for simplicity instead of complexity.
For professional look keep your design simple. Any inconsistencies can lower the perception of quality. Whatever your design looks like, keeping it consistent will always bring it up. Soft System Solution an IT company, has years of experience, in delivering outstanding services. They are known for creating websites that are easy to access and navigate.